coca-cola celebrates 125
13 May 2011
This celebration of the Coca-Cola brand is incredible. They tend to do such a good job at truly understanding the essence of their brand (“optimism”) and shouting it from the rooftops. And in this case, from the rooftop of their sky-scraping brand headquarters all the way down the sides and down to the ground.
Thanks @briancollins1 for the tip. Brian Collins is one of the brilliant creative minds fueling the sizzling eruption of Coke’s masterful brand presence.
posted by, cole

That was incredible. The scale of this thing is insane and it feels like a real celebration and something that we can all take part in.
Said by Ryan — 2011.05.14 @ 11:48 am