Piz Buin — IN SUN advertising campaign
24 May 2011
So after the package update was designed, we then had the opportunity to work on the advertising campaign to promote the new product from concept all the way to the shoot (but the project was handed over to the Danish agency, Advance, for the actual completion and execution of the campaign). It was a a great learning experience to be around such professionals at the shoot. People such as Russell James, Lily Aldridge, Elan Cole (at jnj), Gavin Mulligan (at Advance), the whole Piz Buin team, etc. All exemplified their positions with dedication and grace. And taught me an important (if not a little cheesy) lesson about success: Kindness and hard work can take you a long ways in life.
